Eric Mitchell Cox | Design Director
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Intapp

Visual Identity

Intapp, the leading industry cloud platform provider for legal and professional services firms, needed to modernize their brand to fuel the next stage of company growth.

Over the course of 6 months, we worked with their marketing and executive leadership to craft a story around the idea of Intelligence Applied. For the visual identity, we honed in on the ripple effect AI has on a firm’s business, using the bright green as a way of showing the application of intelligence as it speeds up each aspect of the business.

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